Website

The domain amazon.com attracted at least 615 million visitors annually by 2008.^[69] Amazon attracts over 130 million customers to its US website per month by the start of 2016.^[70] The company has also invested heavily on a massive amount of server capacity for its website, especially to handle the excessive traffic during the December Christmas holiday season.^[71]
Results generated by Amazon's search engine are partly determined by promotional fees.^[72]

Amazon's localized storefronts, which differ in selection and prices, are differentiated by top-level domain and country code:

Region	Sovereignty	Domain name
Asia	China	amazon.cn
	India	amazon.in
	Japan	amazon.co.jp
Europe	France	amazon.fr
	Germany	amazon.de
	Italy	amazon.it
	Netherlands	amazon.nl
	Spain	amazon.es
	United Kingdom	amazon.co.uk
North America	Canada	amazon.ca
	Mexico	amazon.com.mx
	United States	amazon.com
Oceania	Australia	amazon.com.au
South America	Brazil	amazon.com.br